Hogre, a Roman street artist working in the unusual, is internationally known for his unauthorised interventions in urban space. For the realisation of his works, Hogre draws on Subvertising, practice which consists of the creative and provocative vandalisation of advertising posters. Hogre kicked off his artistic career by covering Berlusconi's election billboards with red noses in 2006.
Hogre - Works for Sale at Wunderkammern
Hogre, an internationally established Roman street artist, lives and works in anonymity and is best known for his unauthorised interventions in public space. The artist Hogre began his career in 2006 when he provocatively covered Berlusconi's election billboards with red noses. His works are true Subvertising - a combination of the English terms subvert and advertising - which consists of the 'creative vandalisation' of billboards, inviting viewers to reflect on the massive use of advertising and commercial images in modern society. Linguistic subversions in order to unmask the mechanisms of capitalism are a further mainstay of Hogre's works. In the murals, he usually sign off with the drawing of a fly, his unmistakable logo. Hogre has exhibited in numerous solo and group shows and was also one of the protagonists of the Steal This Poster project presented by the MACRO museum in Rome in 2019.